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Taco Bell Brings Back the Quesarito for the Holidays — and It’s Still Trying to Win Over Nikola Jokić

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Taco Bell Brings Back the Quesarito for the Holidays — and It’s Still Trying to Win Over Nikola Jokić

SHERIDAN, WYOMING – December 27, 2025 – Taco Bell’s fan-favorite Quesarito is back on menus nationwide for a limited time, pairing holiday cravings with a long-running sports-internet moment starring NBA MVP Nikola Jokić.

A Comeback Built by Fan Demand

If you’ve ever missed an old menu favorite like it was a seasonal tradition, Taco Bell is clearly betting you’re not alone. The brand says the Quesarito officially returned starting December 18, bringing back a menu item that has inspired petitions, tributes, and years of “please bring it back” energy. It’s the kind of comeback that hits differently in the holidays, when comfort food becomes part of the mood.

Taco Bell also leans into the idea that this return is a “gift” to fans—especially those who remember how the Quesarito became bigger than a single limited-time item. The message is simple: people asked, loudly and repeatedly, and now it’s here again.

What’s Inside the Quesarito

The Quesarito isn’t subtle, and that’s exactly the point. Taco Bell describes it as a burrito wrapped inside a grilled quesadilla, designed for that first bite that feels extra melty, extra cheesy, and a little over-the-top—in the best way.

Here’s what Taco Bell says is in the Quesarito:

  • Seasoned beef
  • Seasoned rice
  • Chipotle sauce
  • Reduced-fat sour cream
  • Melted cheeses and Nacho Cheese sauce, all wrapped inside a grilled quesadilla

It’s also back on menus for $4.99, according to the announcement (with the usual reminder that participation, pricing, and availability can vary by location and supplies).

The Nikola Jokić “Draft Moment” That Wouldn’t Go Away

The Quesarito’s return comes with a storyline that’s oddly perfect for modern pop culture: a famous overlap that turned into a meme that never retired. Taco Bell points to 2014, when Jokić’s NBA Draft selection aired at the exact same moment as a Quesarito commercial—an unplanned collision that fans kept replaying season after season.

Now Taco Bell is treating the whole thing like a friendly score to settle. The company is basically saying: we’re sorry our Quesarito moment “stole” your moment… and also, please finally try one.

"We heard our fans loud and clear," said Luis Restrepo, Chief Marketing Officer at Taco Bell. "Their passion turned the Quesarito into a Taco Bell legend and bringing it back for the holidays felt like the perfect way to celebrate that energy. And as for the moment that helped keep its story alive – Jokić, we hope there are no hard feelings."

A Deal Moment That Already Passed, Plus What Still Matters Now

Alongside the comeback, Taco Bell announced a Taco Bell Rewards offer: the first 30,000 Rewards Members could claim a $1 Quesarito during a Tuesday Drop on December 23 at 2 p.m. PT, exclusively in the Taco Bell app. Since today is December 27, 2025, that specific drop has already passed.

Still, the bigger takeaway remains: the Quesarito is back for a limited time while supplies last, and Taco Bell is using the holidays to turn nostalgia into a reason to swing by again—whether you’re revisiting an old favorite or trying it for the first time.

When asked if he would try the Quesarito, Nikola Jokić said, "No. It's nice they're finally apologizing. But no."

Mini FAQ: How to Enjoy the Quesarito Comeback

Q: When did the Quesarito return?
A: Taco Bell says it returned nationwide starting December 18 for a limited time.

Q: How much is it?
A: Taco Bell says it’s back on menus for $4.99, with prices varying by location and with delivery.

Q: Is the $1 Rewards deal still available?
A: No. The Tuesday Drop offer was scheduled for December 23 at 2 p.m. PT and has already passed.

Learn more at https://www.tacobell.com

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