SHERIDAN, WYOMING – November 27, 2025 – Speedway Motorsports is proving that great racing starts with great workplaces, earning Sports Business Journal’s Best Places to Work in Sports Silver Medalist recognition for the second year in a row. For motorsports fans and jobseekers alike, the honor underlines how a company built around speed, sound and spectacle also invests deeply in its people and culture behind the scenes.
What it means to be a ‘Best Place to Work in Sports’
The recognition comes from Sports Business Journal’s 2025 Best Places to Work in Sports awards, based on a confidential employee satisfaction survey conducted by Quantum Workplace. More than 9,000 employees from 98 companies took part, rating their organizations across more than 40 culture factors including trust in leadership, perks and benefits, and internal communication.
Speedway Motorsports emerged as one of 67 finalists and secured a silver medal in the Owner/Operator category for organizations with 50 or more employees. For a company rooted in live entertainment and high-energy race weekends, this signals that the working environment behind the grandstands is just as thoughtfully managed as the racing action on track.
People at the heart of the motorsports experience
For Speedway Motorsports, the award is less about trophies and more about the people who bring race days to life. "Creating remarkable experiences for fans, impacting the communities we call home, and investing in the well-being of our teammates are at the heart of who we are," said Marcus Smith, President and CEO of Speedway Motorsports. "In an industry centered on entertainment, it's our people who make the difference. We want Speedway Motorsports to be a place where guests feel welcomed and inspired, and where our teammates have the opportunity to excel. Being named a Best Place to Work in Sports Silver Medalist for the second year in a row is both an honor and a reflection of the culture our team builds every day."
That philosophy links the fan experience in the stands, suites and midway directly to the culture in the offices, garages and control rooms. When employees feel valued, supported and empowered, it shows up in the small details that make a race weekend feel seamless and special for guests.
A coast-to-coast team behind America’s favorite tracks
Headquartered in Charlotte, N.C., Speedway Motorsports employs more than 700 people across 11 premier motorsports facilities from Atlanta to Sonoma and Las Vegas to New Hampshire. Its portfolio includes Atlanta Motor Speedway, Bristol Motor Speedway, Charlotte Motor Speedway, Dover Motor Speedway, Las Vegas Motor Speedway, Nashville Superspeedway, New Hampshire Motor Speedway, North Wilkesboro Speedway, Sonoma Raceway, Texas Motor Speedway and Kentucky Speedway.
Beyond track ownership, the company also operates SMI Properties for souvenir merchandising, U.S. Legend Cars International for racecar manufacturing, the Performance Racing Network for motorsports radio broadcasts, and zMAX Micro-lubricants, an engine additive brand. Together, these businesses support a rich ecosystem of race events, media content and fan experiences across the United States.
3 ways a great workplace benefits race fans
For everyday fans, a “Best Place to Work in Sports” award might sound like inside-industry news, but it has real ripple effects whenever you buy a ticket or tune in:
- Better guest experiences: Happy, engaged employees are more likely to go the extra mile, whether that’s helping families find their seats or creating smoother entry and exit on race day.
- More innovative events: A strong internal culture gives teams the confidence to experiment with new fan zones, concerts, lighting shows and themed weekends that keep race calendars feeling fresh.
- Stronger community ties: Organizations that care about their people tend to care about their neighborhoods too, supporting local charities, schools and businesses in the communities around each speedway.
As Speedway Motorsports celebrates back-to-back recognition from Sports Business Journal, it sends a clear message: world-class motorsports entertainment is powered by teams who feel respected, inspired and connected to the fans they serve. That is good news not just for employees, but for anyone who loves the roar of engines, the energy of race day and the sense of community that builds around the track.